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Catalog
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Settle product views, output channels and territory rights before a catalog shoot in Berlin. A practical guide for bookers planning e-commerce captures in the city.
A model agency brief for catalog and e-commerce work in Berlin names the project type, where and when it shoots, the budget, whether travel is involved, which media the pictures will appear in, in which territories and for how long, and the experience, rough age, sizing and look wanted. The work presents finished merchandise for sale, and the asset list is fixed before anyone reaches the set.
A serious booking brief for this kind of work in Berlin also states the budget, whether travel is involved, and the experience and sizing wanted. The pictures may appear in print, online or both, and the duration of those rights must be written into the agreement before the first frame is taken.